The group is split into several teams, reducing its members' workload (since the theater's near-daily performance is by only one team at a time) and enabling AKB48 to perform simultaneously in several places. The AKB48 Theater is in the Don Quijote store in Akihabara, Tokyo. The group's chief producer, Yasushi Akimoto, said that his goal was to create a unique idol group which, unlike other idol groups which perform occasional concerts and appear primarily on television, would perform regularly in its own theater.

Close interactions between fans and idols allow idols to cultivate and maintain loyal fan followings. Japanese idols are entertainers/performers who appeal directly to fans for support. ДЄKB48 was founded as 'idols you can meet'. Between 20, AKB48's singles have occupied at least the top two spots of the Oricon Yearly Singles Chart. Their highest selling single, ' Teacher Teacher', sold over 3В million in 2018 according to Billboard / Soundscan. At least 35 AKB48's singles have topped the Oricon Weekly Singles Chart, with at least 30 singles selling over a million copies each, making the group the highest selling musical act in Japan in terms of singles sold. As of AprilВ 2019, the group has sold over 60В million records, including over 6 million albums. For example, their 2012 sales from record and DVD/Blu-ray releases reached $226 million, earning the group the top spot in the 2012 artist ranking. They are among the highest-earning musical acts in Japan, and are the fifth-best-selling girl group worldwide. Akimoto has expanded the AKB48 concept to several girl groups in Mainland China, Japan, Indonesia, Thailand, Taiwan, Philippines, and Vietnam.ДЄKB48 have been characterized as a social phenomenon. This 'idols you can meet' concept includes teams which can rotate performances and perform simultaneously at several events and 'handshake' events, where fans can meet group members. AKB48's producer, Yasushi Akimoto, wanted to form a girl group with its own theater and performing daily so fans could always see them live (which is not the case with usual pop groups giving occasional concerts and seen on television). Forty-Eight) is a Japanese idol girl group named after the Akihabara ( Akiba for short) area in Tokyo, where the group's theater is located.

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